NEW ERA「Optical Camo」59Fifty Fitted Cap

Filed under: Humour, NEW ERA 59Fifty, News — Honcho at 9:09 pm on Saturday, March 31, 2007

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EXCLUSIVE!!!
Just in, the STRICTLY FITTEDS reconnaissance team captured an image from NEW ERA’s Limited Edition “Monster Mash” pack due to drop this Halloween. Dubbed the ” The Invisible Man”, this 59Fifty uses cutting edge optical camouflage technology woven into its fibers. Read more about this technical feat in the 2003 TIME magazine article HERE.

“Look”, or feel around for this rare and unusual piece, FALL ‘07 from NEW ERA. We’re hoping someone comes up with a matching tee to hook up with this. ;) << CLICK HERE

** EDITORS NOTE: APRIL FOOL’S from STRICTLY FITTEDS. Special thanks in advance to NEW ERA CAP COMPANY for not suing the pants off us. We love ya!

ICE CREAM x NEW ERA 59Fifty Fitted Caps

Filed under: NEW ERA 59Fifty, Previews — Honcho at 2:18 pm on Saturday, March 31, 2007

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Here’s a lil’ something from SKATEBOARD P aka PHARRELL’s brand, ICE CREAM. We weren’t impressed with the sneaker line, but these NEW ERA 59Fifties have been getting some love around the office.You don’t have to end up skinning your knees chasing down an ice cream truck for any of these. Get a taste at select shoppes or ICE CREAM’s web store.

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ESTATE LA Website Relaunch Live

Filed under: ESTATE LA, News — Honcho at 10:25 am on Saturday, March 31, 2007

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“I’m going, going - back, back to Cali, Cali …”

It seems like everytime we turn around ESTATE has a new project popping. Between collaborations and the release of their signature fitted baseball cap line, we don’t know when they get sleep. Famiglia ESTATE LA have gone live with their website. CLICK or DRAG your way over to see more shots from their anticipated ‘07 line.

THere is a teaser image of a potential ESTATE tear away feature after the jump. “Patent pending”. Hmmm… Dick Cheney, anyone?

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New Fitteds @ FORMULA WERKS

Filed under: News — Honcho at 10:20 am on Saturday, March 31, 2007

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The folks at FORMULA WERKS are poised to drop their own fitted baseball cap, “BIG MONEY” this MAY. (Retailers you have until April 15th to place your orders, so get at ‘cha people!) The FORMULA WERKS design team remixed everyone’s favorite symbol and offer it in two color ways. Log into FORMULA WERKS’ website for more info.

www.formulawerks.com
Formula Werks MySpace Page

Peace to Ryan!

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Are You Part of The NEW ERA?

Filed under: NEW ERA 59Fifty, News — Honcho at 10:58 am on Friday, March 30, 2007

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NEW ERA CAP wants to know if YOU are a part of the NEW ERA. As part of a global marketing campaign, NEW ERA has created an online profile/community page. After a few clicks of the keyboard, you can fill out a mini profile and upload your a picture (wearing a NEW ERA 59Fifty cap, of course). From there you can join the ranks. Join the world party at NEW ERA (and be sure to use that rRed-eye reduction feature) by clicking HERE

www.neweracap.com

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KR3W: Flex-fit vs. Fitted Baseball Caps

Filed under: Gallery — Honcho at 1:38 am on Friday, March 30, 2007

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** EDITOR’S NOTE: Though we generally shun FLEX-FIT caps as the unholy union between Fitteds and Adjustables, there comes a time where partisan politics must be put aside for the greater good. Fear not, we will remain commited to our core philosophy of, “The fitted, the whole fitted and nothing but the fitted”. Occasionally we at STRICTLY FITTEDS will make an exception, under meritus circumstances. After several bloodied noses a vigorous debate, it was decided that this article should run. We encourage purists, small children and the generally disgruntled to avoid this post all together. KOOMBYEYA **

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LACED BOSTON x FRANK THE BUTCHER x NEW ERA 59Fifty Fitted Caps

Filed under: NEW ERA 59Fifty, News — Honcho at 11:37 pm on Thursday, March 29, 2007

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Get Beantown brollic in these LACED BOSTON x FRANK THE BUTCHER x NEW ERA 59Fifty fitted baseball caps. If you are short on gas money, no worries, LACED is taking phone orders.

www.lacedboston.com

LACED Boston
569 Columbus Ave
Boston, MA 02118
617.262.5223
Mon -Wed: 11am - 6pm
Thurs - Sat: 11am - 7pm
Sun: CLOSED

photos: LACED Boston MySpace

New Fitted Caps @ LRG

Filed under: Gallery — Honcho at 11:21 pm on Thursday, March 29, 2007

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Rewind with us as we sample a few of LIFTED RESEARCH GROUP/ L-R-G’s fitted flavors from last season. We’ve yet to hear word about hatwear from L-R-G in ‘07. While we dig for confirmations, catch yourself up on what you might have missed.

ADIDAS「12 Round」Fitted Cap

Filed under: ADIDAS, News — Honcho at 11:19 pm on Thursday, March 29, 2007

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ADIDAS salutes Peter “Pistol” Maravich with their TRU-FIT “12 Round” Fitted baseball cap. This features a custom Pistol Pete argyle liner and sandwich brim, along with twin embroidered six shooters. Do your homework. Pete is the youngest player ever to be inducted into the Basketball Hall Of Fame, and STILL holds the NCAA record for most points scored. Rest in Power. Pick up this tribute cap where ADIDAS products are sold.

www.adidas.com

ABOVE THE BRIM…
with FRANK’S CHOP SHOP

Filed under: Interviews — Honcho at 1:51 pm on Thursday, March 29, 2007

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Baseball caps are the ESSENTIAL camouflage for a bad hair day, (or a jacked up haircut, courtesy of your second cousin Bobbie that SWEARS he’ll hook you up for eight beans - BUT I DIGRESS.) Jump cut to the quick with a fitted on top. Get ready to meet the publishers and barbers of Essex.

FRANK’S CHOP SHOP is the brainchild of FRANK 151, serving up cuts and caps for dapper dons and above average joes by appointment only. The spot doesn’t loose its “around the way charm”, while catering to the high end needs of its clientele. The walls are adorned with photographs of noted celebrities, from Mr. Cartoon, Big Daddy Kane to IllBill. The decor is grown and classy without any souped up attitudes. TODD NISBET of FRANK’s explains the marriage of men’s fine grooming and the fitted hat.

The exclusive full feature length article follows after the jump >>

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