FITTED x NEW ERA 「ELE’ ELEã€Pack
Earlier, we gave you a teaser of FITTED‘s ELE’ ELE pack. Here is the rundown on this soon to be classic hat. There are two different styles: The Pride hat which features a raised embroidery Old Hawaiian Style “H” and The Warrior hat which features a raised embroidery stitching of the late, great “King Kamehameha.” Both hats come in an exclusive linen fabric (the same fabric used on some of the finest Italian suits), a satin lining on the inside of the hat that features a collage of ancient Hawaiian weapons, FITTED crest stitched on the back and the FITTED crown that rests on the right side of the hat. Along with the hat is a matching black t-shirt which features the same collage print of the Hawaiian warrior weapons (seen on the lining of the hat), printed on the front of the t-shirt in a Black tonal print, and “Black Is Beautiful” across the back of the shirt – also in a print.
From the black sand beaches of Honokalani and Punalu’u, to the lava rocks of
Kilauea – the color Black is just as common-place in the Hawaiian Isles as it is anywhere else in the world. Simple, conservative and subtle – Black goes with anything. It can be mysterious, sexy and sophisticated – which brings us to the proverbial axiom, Black Is Beautiful. Black can also convey negative connotations as well, it represents times of mourning or even rebellion – which makes it a balanced color. Under the cover of darkness (Black skies) is when the (Huakai’ipo) Hawaiian Night Marchers made their nightly procession. This Ele’Ele pack is for you – the royalty that keep us going strong year after year.
The ELE’ ELE pack to drops Saturday, September 29th. Phone orders will be accepted.
www.fittedhawaii.com
1438 Kona Street Suite B
Honolulu, Hawaii 96814
#:808.942.3100
F:808.942.3188
